The Real Problem with TikTok’s ‘Glamour’ Filter

It’s not about beauty standards or even AI

Addie Page
The Virago
Published in
5 min readMar 25, 2023

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courtesy of @msxannie on TikTok

Unless you’ve been living under a rock, you’ve heard about TikTok’s new “bold glamour” filter: a technologically impressive but ethically dubious tool that makes you look like you put on a lot of make-up and also gained a white great-grandma somewhere. (Note the narrowed nose and changed eyelids in the photo…

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Addie Page
The Virago

Essayist. Parent. Unusual woman. Sign up here to be notified when I publish: https://addiepage.medium.com/subscribe